To make your business stand out, you need to build a powerful brand personality and establish your company as an expert in its field. Publishing consistent blog posts will not only fulfill these goals, but it can promote your business’s digital presence as well.
Trying to understand domain names, websites, and URLs can feel like learning a foreign language. We’re here to break down the confusion and explain domains and websites in simple terms.
The marketing funnel is a visual representation of a customer’s journey from initial awareness to conversion. The marketing funnel model can apply to a brand as a whole or to a specific product or service that a business offers.
The simplest way to increase organic marketing from your audience is by receiving online reviews from your existing clients or customers. Reviews on Yelp or Google Business are game-changers in a customer’s decision-making process.
After years of experience, the WKH team has seen many marketing successes and plenty of marketing mistakes. To help you and your brand avoid marketing fails, our experts shared their biggest marketing pet peeves and ways to fix them.
As websites and mobile apps take over the marketing space, understanding digital data is crucial to a successful marketing strategy. Analyzing data can feel overwhelming, but taking advantage of website analytics lets you put this valuable information to good use.
The agile methodology is a tactical approach that marketers use to analyze projects after completion to understand which actions will improve results for future campaigns. Agile marketing is fast-paced, so it requires greater organization and experimentation than other methods.
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